How important is website content? How to write a good content for website?

Most of the enquiries we receive have no idea about what they want to convey through their website, We meant the website content. Everyone needs a website, since they want to have a better exposure for their business. True, your business will get a better exposure through a website.  But imagine, what you feel if you get a blank newspaper in the morning. Yeah, The newspaper makes no sense if there is no or relevant news. If you receive the same for a week, you will never subscribe that newspaper ever in your life. Content is more important than design of your website. Fresh unique content can make your website catchy.

Content is king ” , Hope you understand everything.

This is what going to happen when you plan to have a website for your business without any fresh relevant content.

What is a relevant content for a website?

If you agree “Content is the king”, you should understand a weak king cannot rule the country. Yes, you cannot expect your website do its job without a strong content. You will only get seconds to capture the interest of your reader. You should write what you really want to convey to your visitors. A good and well targeted content can do a lot more than a bulk content with no target. You should be target oriented. Your content should answer their questions.

How to make fresh unique website contents?

  • Target audience while making the content.
  • Understand what you want to convey with your audience?
  • Answer their questions before they fly-away to your competitor.
  • Tell them how important you are for them to move forward.
  • Make an identity with your audience.
  • Don’t allow them to get confused.
  • If you put forward a question, you should have the answer.

How to target audience with right content?

Identifying your reader is the most important stuff. This is not that difficult if you know your business well. If you are an author, You know what type of readers will have interest on your book.

For eg : When you write a comic stuff, you are not expecting a grown up with good vocabulary. Your reader will be kids. So you will keep your book simple and catchy for young minds. This is how website contents should be planned.

Note : Sometimes you need to target your referrer, Parents are going to refer good comics for their kids. You should impress them first with your stuff while keep in mind that if the kid didn’t show interests in your book next time the parent may choose a different author.

What I want to convey to my audience with my content?

You will get only seconds to catch your reader. If you read me till here, I have done that with you.

The best way to catch your reader interest is answer their questions even before they ask you. If you have identified your audience well, You can predict the set of questions they have in their mind. Once you have answered at-least a couple of their questions they will stay back to you.

Tell them how you are important for them to move forward

If you have done the above part well, It is easy for you to convey your importance. Because once the reader understand that you are the right person to deal with or you have what they are looking for they will definitely ping you.

Make sure you are not too excited to sell something. If someone tries to hard sell, you will definitely get confused and check with some other sources. Let them have the pros and cons of your product or service. This makes them feel you are confident about your stuffs.

How can I make an Identity with my audience?

You may visit more than a dozen of websites or forums every day but you won’t remember many of them on the very next day. This is a great challenge. If you are not a one-time seller, You should keep your audience remember you. When they think about the stuff again, your website should be the first thing come to their mind. Your web domain can play an important role in this.

There are many way to make an identity with your audience. Enrolling them to your newsletter is a good way. But never misuse them by sending irrelevant newsletters.

Don’t allow your audience to get confused?

Audience comes to you with a couple of questions to answer with, don’t let them go back with a dozen of questions. This is important; if you put forward a question in-front of them, you should answer it soon. Otherwise the reader may go to your competitor to get the extra questions answered. If relevant, you can link your old posts or articles to answer those questions.

If you are seriously planning for a website, focus on the below points also.

How can a website help my business ? 
Why responsive website is important ?
How to protect my website from hackers ?

Web Application Firewall (WAF) , How important is this to secure web applications ?

Hello All,

Today we will be discussing about Web Application Firewall (WAF).  Web application firewall is a firewall that filters, monitors, and blocks HTTP/S traffic to and from a web application. WAF is slightly different from the typical firewalls. WAF can filter the contents of a web application were typical firewalls act as a secure gate or a entry point.

Today world is moving towards e-Commerce and online apps for most of the needs. We can see a huge number of online-shopping plat forms arising. Even banks are offer most of their services through online platform.  Not just the platform but also the intruders are also increasing. Here comes the importance of a WAF

WAF can secure the application from many thing ,

How Web Application Firewall protects the application ?

How WAF protects web applications
Web Application Firewall (WAF)

A Web Application Firewall is a special type of application firewall that applies specifically to web applications. It is deployed in front of web applications and analyzes bi-directional web-based (HTTP/S) traffic – detecting and blocking anything malicious. It protects the web application by controlling its input and output and the access to and from the application.

A WAF can be either network-based or host-based and is typically deployed through a proxy and placed in front of one or more Web applications. In real time or near-real time, it monitors traffic before it reaches the Web application, analyzing all requests and trace the harmful traffics using a rule base .

There are a lot of web application firewalls available on the market today. Some of the most common are here for your research.

For open source supporters , ModSecurity could be a good choice.

Magento 2 images and admin panel icons not displaying

Hello readers,

Thanks for visiting our forum again. Last few days were a bit busy with some stuffs. Today we are going to discuss a most common issue for the Magento 2 installers. “Images and admin-panel icons are missing or not displaying“.

E-commerce websites are increasing very rapidly. We wish all of them a very good business. Magento being one of the most commonly used e-Commerce platform,there are a lot of friends facing the issue. Magento have many advantages. Open source and simplicity along with ample features helps them to keep the market grow.

There a a lot of fixes already available in the internet. But I would like to share a quick-fix for my readers.

If you want to refer more in detail. They have a well written documentation

SOLUTION

  • Go to pub/static directory and remove everything except the .htaccess file (For a security ,create a folder named ‘dump’ and copy everything except .htaccess file to the ‘dump’ folder).
  • Open app/etc/di.xml file and change the line ‘Magento\Framework\App\View\Asset\MaterializationStrategy\Symlink‘ with ‘Magento\Framework\App\View\Asset\MaterializationStrategy\Copy‘ (Basically just replace ‘Symlink’ with ‘Copy’).
  • Refresh Admin Panel and Front End.

This would normally fix the issues. If still you face the same issue, make sure you have proper access permission for the folders.

 

 

xampp Error: Apache shutdown unexpectedly

First thing in the morning, Developers get headache when they found one of their development tools starts not working. Today I got a call from a friend having an issue “xampp Error: Apache shutdown unexpectedly“.

There would be many reasons like.

  1. Port (80) is busy by some other application . Skype is one of the main intruder.
  2. After an OS update, Permission issue can also lead to this situation.

My Solutions

  • First try quit the skype, If this helps the issue is with port. You can ask skype to use another port by
    1. Open skype
    2. Tools -> Options -> Advanced -> Connection.
    3. Disable the “Use port 80 and 443 for alternatives for incoming connections“.
    4. Sign Out and Close all Skype windows. Try restarting your Apache.

If Skype was not the culprit try the below

  • As the port is not used by Skype, but by some other internal applications, I followed the below steps to resolve the issue:
    1. From the XAMPP Control Panel, under Apache, click the Config button, and select the Apache (httpd.conf).
    2. Inside the httpd.conf file, somehow I found a line that says: Listen 80
    3. Change the 80 into any number / port you want. In my scenario I’m using port 8080.
    4. Still from the httpd.conf file, I found another line that says:
      1. ServerName localhost :80 change this to ServerName localhost : 8080
    5. Restart the XAMPP.

Basically replace the ports 80 to 8080 or any other which you wish to do. Rea

Mobile application Vs Mobile Website

Hello All, Thanks for visiting us again…

Today we are going to discuss about “The difference between Mobile Application and Mobile Website”. Before peeping into the deep. I would like to give a small idea of what mobile application and mobile website is .

What is a Mobile application ?

As it name says it is an application. An application developed for running in any mobile devices for example Mobile or Tablets. Since it is an application software , we need it to install into our mobile device. Desktop applications were the ancestor of mobile application. Desktop applications were developed for desktops. for example Photoshop , MS Office etc..

Where can I get a mobile application ?

Mobile applications can be downloaded typically from an app marketplace, such as the Apple App Store or Android’s Google Play store. There are a lot available in the market both paid and free versions are available. Mobile applications are depended to mobile Operating systems say, Android, Apple, Blackberry .

If you are looking for an application exclusively for your need, You can hire a company or a freelancer like us to develop one for you.

What is a Mobile Website ?

Most of us are familiar with normal websites. For example you are reading us on a website forum. Now what is a mobile website ?.

A mobile website is also a website which is designed specifically for smaller screens of mobile devices. It can be accessed using any mobile device’s Web browser, like Safari on iOS and Chrome on Android. Users simply type in the URL or click on a link to your website, and the website automatically detects the mobile device and redirects the viewer to the mobile version of your website.

Where can I get a Mobile Website ?

Nothing to worry. Most of the Web Developers can make it for you. Now a days most of the websites are designed with a focus on the smaller screens too. As we discussed on our previous article (Why responsive website is important ? ) , search engines are insisting websites to be mobile friendly for a better indexing.

Now its time for us to compare the both

 Advantages and Disadvantages

Difference between Mobile application and Mobile website
Mobile website VS Mobile application

The above image can speak a lot . Yes both Mobile Application and Mobile Website have their own advantages and disadvantages. When it comes to take a decision making point, Your end goal should decide the choice.

If you are developing an interactive game an app is probably going to be your best option. But if your goal is to offer mobile-friendly content to the widest possible audience then a mobile website is probably the way to go. In some cases you may decide you need both a mobile website and a mobile app, but it’s pretty safe to say that it rarely makes sense to build an app without already having a mobile website in place.

Generally speaking, a mobile website should be considered your first step in developing a mobile web presence, whereas an app is useful for developing an application for a very specific purpose that cannot be effectively accomplished via a web browser.

What are the advantages of web application over software ?

Hello All,

First of all I would like to tell you what is a Web application ? Then we will see why web application is better than a desktop application.

An application which you can use from anywhere using internet is basically called an web application. For example , Gmail .It will help you to read your emails any where in the world with the help of internet. Think if you have your email access only in you office laptop ? You cannot check your emails on a holiday or leave day. Here comes the importance of a web application.

Why Web application is better than Desktop application ?

Yes, Web applications have a lot of advantages over desktop application.

  • You can use web application from anywhere in the world with the help of an internet unlike a desktop application.
  • You won’t loose a web application even if you loose your laptop or a computer as a desktop application.
  • You don’t need to carry it to everywhere you travel.
  • You can go to your customer and open your web application there to boost your business.
  • You don’t have to spend time on installing in each system for multiple user access.

As above there are a lot of advantages which make web application a better choice to desktop application.

You might have noticed that many of the old applications have extended their service to internet. Many offices have started to convert their business software to a web based application. It make the software more accessible to the employees.

For example, you have 100 employees in your office and you have a Customer Relation Management software (CRM). You have to install this to all the 100 machines. The more the installation the more will be the complaints. Yes, definitely you have to keep a good IT support team to support all these 100 users.

Think if you have made your CRM as a web application. You would have saved the time you spent on installing all the 100 systems. All of them can access the CRM through internet . The burden will be worse ,if you have an update on the CRM. You have to go and install the updates to all the 100 systems. But in a web application you can just update the server and all the users will get the updated version.

Is desktop application just a bad option ?

No , definitely I won’t say that desktop application is just a bad option. I would say, You can advantage by using a web application. You can use the same software in different geographical areas relatively easy. And web application is a relatively a new method. Even giants have started extending their service in to internet. Banks , Airlines , Travels, Educational Institutions and a lot others have already extended their system to internet.

Are web applications as secure as a desktop application?

I have to say yes, You can keep your web application as secure as a desktop software. We have a very advanced secure internet servers available. Even banks are allowing their customers to do the transactions over internet. The IT world have grown much bigger. A lot f security options are added to the internet servers and networks. Cryptography rules in the internet data transfers safe and secure. Web Application Firewall is a major player of this area.

 

Why responsive website is important ?

Hello all,

Thanks again!!. Today we are going see what is a responsive website and why it important for you ?

What is a responsive website ?

Simply , A responsive website is one which can be viewed in any screen with out scrolling horizontally . Any screen means  , A mobile screen, Tablet screen, Laptop screen and all other screens available to us.

This means the web page will be able to shrink automatically to fit the screen.

Responsive websites are some times called as mobile friendly websites. Since they do adjust for your smaller mobile screen.

Why responsive website is important ?

Before discussing the importance of a responsive web page. I would like to say that 67% of  internet users are using mobile, tablet or any other portable devices  to access the websites.

Here comes the importance of a website which can fit and render well  on any screens. Most of the websites were made on focusing the big screens. Now the situation changes and many starts focusing the small screens .

Responsive sites improve SEO rankings

If your website can’t render well on a small screen, you are going to miss that 67% of the internet users. Search engines have already started discouraging non- responsive websites from indexing. Search engines are not interested on your web page means, you are out from the market.

It’s hard enough to keep one website updated and relevant. Trying to keep multiple sites up to date and consistent  is even more of a challenge. This is another why a responsive website is much preferred over separate websites for desktop displays and mobile phones.

Shopping on mobile devices is steadily growing.

If you are having an shopping website. Its really important to keep you website responsive to mobile screens. Now a days no one want to go out into the traffic for buying something.

It become far more easier to shop-online. e-Shopping websites become far impressive. More than just seeing  the product , Many are offering a product comparison facility and provides the facility to read the reviews of other clients who already bought the product. This really helps the customer to h find the right product.

How can a website help my business ?

Hello All,

Thanks for following us. We are happy to share our thoughts. As a Website Designing and Development team. Its quiet natural to face a lot of questions like this. First of all I would like to say Website can stay 24 /7 and you cannot.This is how a website can help your business. A good website is the one which helps you to answer your customer.

Yeah, I mean it. You can’t expect when  some one will look for a help from you. May be in the mid-night , Early in the morning.. Can’t expect. This is where, Website helps you.

A good website helps your customer to read about your product or service

On this 21st century, Buyers are really selective. They want to get the right product. They do a lot of research and comparison on the product before they actually buy it. Internet is the main media of product research . If you have a good informative website, you are gonna gain a lot.

You can consider website as your online brochure . Any time someone can come and check about your business, your website can answer them. At-least it can tell the visitor that you are able to do it for them and pass them your business address.

Do -just a website- can help my business that much ?

No !!!. . Not all websites can do it for you. You have to reflect yourself on your website. Furnish it well. Content is the king , Keep this in mind while you decide for a website. The visitors are coming  for information , not to see some good color combinations. Yeah, I know , the design and colors are really important. But they can’t help you as much as a good informative content. Try to keep your website simple, readable , catchy, mobile friendly and most importantly informative about your business. Our article on “Why responsive website is important ?” would help you to understand why mobile friendly is really important .

Who can make a good website for my business ?

You can find out a  lot of Website Designing and Development team around the globe. In the middle East, The market is huge . You have a lot of choice for your exact need.

You should be careful about the selection. First you should have a fair idea about, what you want to get. Because, you are the only guy who knows 101% about your business. Yeah , I meant 101%. The extra one percentage is the one which made to a business men otherwise you would have been working for someone else.

That extra 1% what we were discussing about is very important. It includes the exact business strategy , future goals  and a lot. You can reflect all those in your web. A well furnished website could attract the market a lot. As I said above, “Content is the king” , the design and all other stuffs come second.

How to make my website reachable to customers ?

SEO, you might have heard about Search Engine Optimization. If not, You are missing the most import aspect of having a good business.

Most of the digital driven customers are through the search. Google is the giant. So you should focus him for the most. All the search engines have their own rules and methods to take your website to the open world.

You can find a good Digital Marketing team to get help.